Lesson 3 | Walmart and Jet Variations

Let’s cover one of the most complex topics, grouping products. Be sure to read carefully, as small details can make a huge difference. Sellers can group products together. For example when you have a shirt in two different colors, you have it listed in GeekSeller as two separate products, each with unique SKU. To link them together so that they are listed on Jet as one product with a drop down menu, you must group the products as described below in detail.

To make it look like this on Jet:

You need to set up products in GeekSeller like this

If added via a file, it will look like this

(this is just a portion of the file)

Common mistake: Each product from a group must have the same brand, same category and the same set of variations. You cannot submit variations in which, for example, one SKU has a color and another does not.


Walmart, Jet and Amazon way of listing variations

Walmart, Jet, and Amazon have different ways of linking variations and creating parent/child relationships.

Jet requires a Parent SKU, but this SKU must represent a sellable product. The Parent will be the first product displayed when a buyer views the listing.

The children in the set have the SKU from the parent product in the Parent SKU column. The parent product has no value assigned in the Parent SKU column.

Amazon expects to see the parent product as an independent entry that is not seen by the buyer and holds the child products together.

Walmart asks for a GroupID, which has to be a unique combination of letters and numbers and is not a SKU. Walmart does not require a Parent SKU.


Walmart attributes are a bit more tricky, below is just a quick overview.

To make it look like this on Walmart.com:

In GeekSeller panel on the list of products:

In GeekSeller panel when editing a single product:

CSV file structure (just a part of the file is shown):

Multipack Quantities

Multi-pack Quantity: The number of items, based on the standard product code, that make up your merchant SKU. This field must be a whole number.

It is important that Retailer Partners specify the correct Multipack quantity based
on the product UPC (or other unique identifier). If the UPC represents a 4-pack of and individual item, then the multi-pack quantity is 1. If the UPC represents a single item, but your merchant sku is a pack of 4, the multi-pack quantity is 4.

Jet Multipack Quantities
When you list multipacks as variations, you should not use Multipack Quantity to indicate the amount of products in the pack, instead use the size attribute. Example (notice that the same ASIN is used):

Walmart multipack qty

Selling Multipacks on Walmart is much more difficult than doing so on Jet. Walmart links products strictly by UPC or EAN, so if your UPC or EAN code is associated with a single SKU, you cannot list it under a different SKU and label it as a Multipack. You would need a new, separate UPC or EAN for the Multipack.