Universal product template

On all of the GeekSeller panels, you can upload a universal product spreadsheet that will be mapped automatically to appropriate data fields for a specific marketplace. This file consists of basic data that can be used as a framework of your listings and most importantly it can be uploaded without any additional work to any panel.

It is currently available for:

  • Walmart US/Canada/DSV
  • Shopify
  • eBay
  • Google
  • Amazon



After you will fill out the template you can upload it in each of your GeekSeller panels. The template consists of the following fields:


(Do not remove this column)
This is a required field. It has to be unique for your account.

  • We suggest avoiding any special characters or spaces in your SKU. Try to keep it simple (hyphens, underscores, numbers, and letters). Example of a correct SKU: WPA-185-BLK01-XXL
  • Be careful not to place any extra spaces before and after the SKU
Product Name Title of the product to be displayed on the product details page. Most marketplaces have character limitations for this field. We recommend using up to 200 characters.

Brand + Category + Defining Quality + Item Name + Pack Count if applicable.
Example: George Girls’ Short-Sleeve Polo; Hanes Men’s V-Neck Tees, 3-Pack

Parent SKU

The main SKU of the group. Please keep in mind that it may not work on all of the marketplaces as some of them use group IDs instead of Parent SKU.


The complete description that will be displayed on the item page. Enter the item’s key features, benefits, and other notables.


The price of your product.
one of those is required
UPC – [Universal Product Code (UPC) is a 12-digit bar code used extensively for retail packaging in the United States.]

GTIN – [Global Trade Item Number (GTIN, GTIN-14, EAN/UCC-14 or ITF-14) is a 14-digit number used to identify trade items at various packaging levels.]

EAN – [The European Article Number (EAN) is a barcode standard, a 12- or 13-digit product identification code. Each EAN uniquely identifies the product, manufacturer, and its attributes; typically, the EAN is printed on a product label or packaging as a bar code.]

Main Image  URL to the main image of your product. Please keep in mind that each marketplace has its own requirements regarding the quality and size of images.

Image 1 

Image 2


You can add up to 10 additional images of your product.
Category of your product. Our system will try to map all of your categories automatically, but each of the marketplaces has its own set of categories which is constantly changing. You may still need to map some of them manually during the import.


Example: HP; Toshiba; Unbranded
If the item does not have a brand, enter “Unbranded”


Manufacturer of your product

Mfr Part Number

Manufacturer part number

Multipack quantity

How many units you offer in particular SKU

Shipping weight (lbs)

Shipping weight of your SKU in lbs

SKU width (inches)

Width of your SKU in inches

SKU length (inches)

 Lenght of your SKU in inches

SKU height (inches)

Height of your SKU in inches


Please keep in mind that some of the marketplaces do not support all of the data from the above spreadsheet. In such case, the columns will be simply unmapped.